Uber and Big Data

Continuing our discussion on Uber (which never seems to end).. Uber published a blog post recently highlighting a very interesting use of big data. They are using the "destination" entered by some Uber users to predict where exactly their different customers go, and which businesses (restaurants, hotels, etc) they patronize.

In another fascinating blog post, they announced the launch of UberPool, which is expected to further drive down the economics of intra city transportation.

Thanks Takashi Kano for the link!

Tweet